E.L.F. Cosmetics Holiday

Nothing says holiday like shimmering formulas available at affordable prices. This digital holiday campaign features all things that glitter – metallic beauty looks, product collections, wardrobe and backgrounds. E.L.F.’s digital first strategy called for ever-changing web layouts, social posts and email blasts that could be interchanged endlessly while remaining cohesive.

Role Art Director. Partnered with Art Director Moises Chavez in all pre & post shoot creative work including concept direction, on-set shoot direction, design direction and post production edits.

Beauty Photography Nico Kern • Graphic Design Sarah Gebeyehu